Privatizing Global Social Security:
The Impact on Financial Services

Ryan S. Zeichner
Spring, 2001


I. Introduction

Social security systems around the globe have become gradually less sustainable since they were introduced. These systems vary in age and format among countries, but follow a universal design. They operate on a pay-as-you-go basis (Dotsey), where the social security contributions of today benefit current retirees. Critics of such a format suggest that it resembles a Ponzi scheme (Martin), in which the capital of new investors is used to pay dividends to current investors. Inevitably the source of new funds declines and the scam reaches default. Comparably, declining worker-to-retiree ratios have pushed most social security systems towards insolvency. Social security reform has evolved as a global trend as a result of this international pension crisis. Two countries to undergo change include Chile and Britain (Berlau). Both nations implemented privatized systems, which transfers the burden of retirement planning from government to individuals. High levels of success in Chile and Britain lends to the credibility of privatization as the ideal reform. Most individuals are novice investors and require assistance from the financial services industry under privatization. As a result, the demand for financial services firms is booming with the spread of privatization.
Social security insolvency will impact many large countries, including Japan, Italy, France, Australia, Canada, and the United States (Rubis). This problem will impinge on developing nations as well. Emerging nations are actually among the first to address the social security dilemma, as reform is already spreading in Latin America. Section II of this paper will expand upon the urgency of this issue and the factors that have caused it to materialize. Shrinking worker-to-retiree ratios and longer life expectancies, among other trends, will be used to show the magnitude of the problem. Switching to a private accounts system is a difficult process to undergo. For example, the United States anticipates social security to reach default by 2015, when expenditures will exceed receipts by $57 billion (Bandow). A drawn-out transition period is the primary reason that the United States and other countries in the same position must institute reform immediately.
During the 1990's global investors embraced on-line trading as a cost-effective vehicle for building wealth. This was especially gratifying for U.S. investors who enjoyed high returns on technology equities. However, a shakeout in the U.S., economic turmoil in the East, and declines in South America have made good investments harder to find. They now seek the assistance of full-service brokerages to help them identify safe and growth-oriented assets. This trend is evidenced in the rising share values of full-service firms like Morgan Stanley Dean Witter and declining values of discount brokers such as Charles Schwab (Khalfani). This pattern is becoming more apparent with the move to privatized social security systems. The demand for wealth management specialists is growing, a shift towards safer investments has ensued, and the global financial services industry is expanding. Section III of this paper will show these trends in the finance field. A rising number of new applicants recognize the increasing demand for their services.
Section IV will show that in countries where social security privatization is undertaken, a boom in the local financial services industry should follow. This section refers to Chile's privatized system to demonstrate the impact on the nation and financial services professionals. Chile was the first country in the Western hemisphere to initiate a social security program in 1924 (MacRae). Chile was an innovator again in 1981 when the government introduced the first full-scale privatized system. Privatization took place under authoritarian leader Augusto Pinochet, who is referred to as "the Stalin of free market capitalism" ("A Strongman's"). Chile has now returned to democracy, but enjoys the legacy of Pinochet's reign. Privatization of social security has led to prosperity, more investment in the economy, and higher savings levels (Pinera). The latter two are chiefly responsible for the boost in the Chilean financial services industry.

II. Global Trends


Germany was among the first large nations to adopt a social security system in 1889 ("Germany"). In the early 1920's, Japan enacted a series of welfare programs based on the German model. The U.S. was "the last of the world's big economies to do so in 1935," (MacRae) incorporating a social security program in Franklin Delano Roosevelt's New Deal. In all three countries, social security was originally designated to prevent destitution. However, the scope of social security soon became all-inclusive in each case. Partly, this has acted as an impetus for current problems. Also, declining worker-to-retiree ratios burden governments with worries of meeting future funding gaps. Furthermore, longer life expectancies and larger retired populations challenge social security. Privatization is largely recognized as the ideal reform measure, but it lacks the support of many liberals. The liberal ideology accepts social security as a governmental obligation. However, privatization is consistent with the conservative philosophy that government should have a limited role in national welfare. At its core, social security reform is not a matter of politics, but an issue of pragmatism.
Global social security "retirement benefits were originally meager- and late" (Carter and Shipman). Carter and Shipman note that 65 was pegged as the retirement age in the U.S. when the average life expectancy was 61 (Carter and Shipman). Despite longer life expectancies, the qualification age for social security remains at 65. In addition, the population percentage above age 65 will at least double in most developed nations by 2020 from where it was in 1960. This proportion will grow from 5% to 16% in the U.S., 11% to 21% in Denmark, and 9% to 21% in Italy (Carter and Shipman). Frequent tax increases are commonly used to sustain social security. However, longer life expectancies and increasing numbers of beneficiaries outmatches the effectiveness of progressive taxation.
Declining fertility rates, coupled with the post-World War II baby boom generation reaching retirement age, will weigh heavily upon social security systems in the next decade. Only some countries experienced the baby boom phenomenon, but lower fertility rates are widespread. Population growth rates have already begun to slow as a result of this trend. One study of annual growth rates from 1960 to 1990 shows a decline "from .86 percent to .32 percent in Europe, from 1.63 percent to 1.01 percent in North America, from 2.06 percent to 1.81 percent in Asia, and from 2.75 percent to 1.87 percent in Latin America" (Poortvliet and Laine, part I). As a consequence, the workforce shrinks along with regular contributions to social security.
A comparative look at workforce size and the retirement population generates a useful worker-to-retiree ratio. This ratio indicates the level of stress on a social security system. For example, there were 42 workers per retiree when social security was implemented in the U.S. (Dotsey). This statistic reached 3.3 workers for each retiree in 1997 and is projected to be 2.2 workers by 2030 (Triest). Many other nations will be impacted to a similar degree. There is alarming consensus in the Generation X cohort that social security will not be around when they retire (Martin). How many people will be affected by worldwide social security default? The World Bank estimates that by 2030, "16% of the world's population will be age 60 or older-well over 1 billion people-the majority of whom will average 25 years or more in retirement" (Carter and Shipman). This staggering figure demands for the immediate overhaul of global social security systems.
Privatization provides individuals with more retirement income, especially if they invest aggressively. Privatizing, or personalizing social security, "would allow each and every individual to take personal control of his or her own financial destiny" (Martin). Specifically, this enables workers to invest part of their pension plan monies in private markets and alternative vehicles. This allows much higher returns than government controlled systems. For example, the U.S. stock market continues its 7% historical rate of return, which is superior to the 3.9% yield from social security (Goldstein). Individuals can include stocks, bonds, CD's, and other instruments, depending on their risk tolerance. Privatization funnels money into capital markets, especially in developing countries. It promotes capital formation, which accordingly enhances national productivity. Poortvliet and Laine note that industrialized nations will gain too; for example, one goal of Italy's retirement savings initiative is to bolster the country's underdeveloped stock market (Poortvliet and Laine, part I). Naturally, such reform is contradictory to certain political ideals and has received moderate criticism.
Liberal fundamentalists believe that "government-sponsored retirement schemes are an inherent political right" (MacRae). They feel the disparity of investing experience among individuals leads to inequality under privatization. Skill levels will range from inexperienced to highly seasoned in a society, affording knowledgeable investors the most opportunity. If privatization came to fruition in the U.S., liberals would support caps on the earning potential of the most savvy and experienced investors. This is consistent with the liberal proposal in the U.S. to initiate a government fund-matching program, where the lowest income brackets receive the highest benefits ("A Safer" A24). Liberals question the viability of privatization reform now underway in Peru because half of the population are low-wage-earners in the "informal sector" (Poortvliet and Laine, part II). Liberal advocates feel the Peruvian government should provide a minimum benefit to individuals. This counters the purpose of reform, unless government benefits were to dissipate as the economy develops. In the U.S. and Peru, a system with government participation guarantees future tax hikes, especially considering demographic trends. Liberals support this fiscal policy of progressive taxation as a means for sustaining national welfare benefits.
Social security reform is more an issue of economic feasibility and secondarily a political debate. Nonetheless, a system of personal accounts harnesses the capitalist spirit, which is an inherent attribute of conservative mentality. Privatization requires government funding for the transition phase so that current social security recipients continue receiving benefits. In the long run, these taxes disappear. Conservatives favor privatization because it increases investment in the private sector significantly and drives the economy. Also, conservatives identify various forms of welfare today as charity, not a right. Again, social security reform has become a political debate, but must be examined in an economic arena. One economist said, "Virtually every firm in America would benefit from a higher rate of return on capital, increased capital stock, and larger national income" (Bandow). Britain's experiment with partial privatization in 1978 showed its viability. The government allowed "qualified workers" to opt out of "public retirement schemes" and create private plans (MacRae). In just three years, half of those "qualified workers" established private accounts and discovered the benefits of privatization. It promotes greater investment in the economy, which facilitates growth and improved national welfare.


III. Impact on the Financial Services Industry


Privatization of social security generates increased demand for global financial services firms. This reform allows businesses to expand upon their existing retirement programs and enables small operations to reach a new market segment. In the U.S., State Street Bank and Trust is quietly positioning itself for potential privatization, while Fidelity and Merrill Lynch are merely excited about its prospect (Star). The establishment of private pension accounts results in heightened competition between firms for market share of this segment. Also, it brings a volume of business that financial institutions are unaccustomed to. Businesses must increase capacity on the retail side and in back-office operations, where transactions are processed. "A massive shift of wealth from government into the private sector" (Roberts) has resulted in increased global saving. This pattern offers global fund management companies, such as U.S.-based Invesco, new opportunities and has boosted the degree of excitement in the industry. The privatization trend allows financial services firms to reach a broader spectrum of clientele and extend their expertise to individuals with insufficient investment knowledge. Current workers and recent entrants need to become more familiar with new pension strategies to serve their clients more effectively in privatized social security markets.
The fund management business is globally integrated, where multinational financial services firms are gaining from privatization around the world. For instance, Invesco operates in twenty-five countries and has incurred tremendous growth in the past four years due to this global trend (Roberts). The potential of a given market depends on its commercial policy. The possibilities are vast in a free-market atmosphere like Venezuela, where the financial system is 70% controlled by foreigners (Levine). Most countries recognize that "too much red tape will result in lower returns to nations and their workers" (Berlau). This pervasive behavior has led to rampant competition in the fund management area of financial services. For example, workers in Britain can choose from over 1,700 competing investment funds (Berlau). This satisfies a variety of investment appetites, from risk averse to speculative. Vast choice is a positive outcome of free-market capitalism.
Global social security privatization bestows a new responsibility upon the financial services industry: helping people from all backgrounds plan for later in life. In most industrialized nations, these firms are experienced in retirement planning for people of varying economic backgrounds. In the U.S., investors pumped $422.9 billion into mutual funds in 1997 (Moreau). Privatization could generate an addition $160 billion each year in investment capital for mutual funds, plus fees and commissions (Moreau). The pension system in the U.S. is already diverse enough to accommodate the flurry of new investors that would result from social security privatization. However, companies would probably create new retirement funds to appeal to this new investor segment. For example, many firms marketed technology-based mutual funds during the "tech frenzy" of the late 1990's to reach innovative and speculative investors.
While the financial services industry is equipped to respond to pension reform, they are not strategically prepared. Experts recognize the importance of "educating employees about long-term strategies" (Roberts). This perspective realignment is critical in the U.S., where there is constant focus on short-term goals. However, the need for long-term planning is less dire in environments where the elderly are cared for by their descendents until death, such as in Asia. In either case, financial representatives need to be reeducated to respond to cultural differences. Industry pioneers, such as State Street Bank and Trust and Invesco, are already changing the way the their employees think.
Industrialized nations are positioned best for privatization because they have the most developed capital markets. In developing nations, the transition to a system of private accounts is more complex. Most developing countries do not have the framework in place that already exists in the U.S., Japan, and some of Europe. This creates a large demand for the expertise of global financial services firms in less-developed nations where reform is underway. Workers are increasingly afforded the opportunity to travel abroad on international consultation assignments, as well as more permanent arrangements. This creates a stimulating and challenging environment for international financiers. Some of the difficulties arise in cultural differences, from language to traditions. Many American universities recognize the need for cultural proficiency today and are emphasizing it in their programs.
Countries with privatized social security often host a complex web of regulations to protect individuals. The global financier must be diligent in learning foreign market restrictions to operate in a given environment and reap its full potential. Pension regulations vary among countries and dictate the conduct of international companies. In its early years of reform, Chile limited private accounts to investing in domestic stocks and bonds, with the objective of first developing the local economy (Carter and Shipman). In Britain, workers are restricted from risky investments, such as futures and options (Berlau). Singapore requires workers to put 40 percent of pension contributions into a government-managed fund (Berlau). These are just a few examples of limitations on investing in countries with private accounts, which global financiers must become familiar with.
Employment opportunities in financial services have grown significantly, along with the volume of applicants for these openings. As an upcoming college graduate, the writer of this paper can identify with the difficulty in finding work in this industry. Competition is fierce and companies are receiving countless numbers of resumes. In response to a recent job inquiry by this author with the Vanguard Group, the company remitted a correspondence stating that they are unable to personally contact every applicant because of the volume of resumes received (Vanguard). The Vanguard Group is a global fund company and beneficiary of social security privatization. The challenges that applicants face in entering the industry force them to hone their skills and try to stand out among their peers. This large supply of workers puts pressure on current financial services employees to perform exceptionally because they can quickly be replaced. A giant labor supply and competitiveness result in superior customer service for clients.

IV. The Chilean Model for Social Security Reform


In 1980, Chile faced the same social security dilemma that many countries are confronting today. A privatized system was implemented the following year under authoritarian leader Augusto Pinochet. Pinochet ruled Chile from 1973 to 1990, a period marked by the "savage suppression of political dissidents" ("A Strongman's"). Privatization thrived to the extent that it contributed to his demise and the return of democracy in 1990. Privatization brought real economic growth to Chile, empowered individuals from all echelons of society, and turned "every worker into a shareholder" (Pinera). Privatization and prosperity in Chile have attracted attention from the global financial services industry. Recently, prospects in Chile have increased due to declining barriers against foreign firms. As a result of its success, the Chilean model for social security reform is an example for other countries to follow.
The Chilean pension system is designed to provide maximum benefits for all participants. Participation is not mandatory, except for new workforce entrants. Individuals who partake contribute between 10 and 30% of earnings to private accounts (Poortvliet and Laine, part II). 10% of earnings is equivalent to the former payroll tax. Contributions are handled by any one of several fund managers, known as Administradoras de Fondos de Pensiones, or AFPs. When private accounts generate abnormal annual returns, the excess is placed in a reserve to mitigate future downturns, acting as a safety net (Steelman). At retirement, workers can choose to purchase an annuity or create a schedule for periodic withdrawals from the account (Wiatrowski). In either case, surviving dependents receive any remaining balances. Additionally, workers give a small percentage of their salary to the AFP for disability and survivor insurance. The combination of insurance and pension benefits offers Chileans peace-of-mind that was unavailable before privatization.
The success of privatization in Chile is evidenced in several economic indicators and other data. First, a staggering 90% of workers maintain their own private accounts (Berlau). This figure should soon approach full participation since private accounts are mandatory for new workforce entrants. Also, the domestic savings rate has grown to about 25% of the gross domestic product (Garcia). In comparison, the U.S. savings rate is a meager 4-5% (Littmann). Level of savings is a reflection of reinvestment in the economy, which promotes growth. In addition, Chileans have enjoyed 12% average annual returns on their retirement savings (Littmann). Chile's annual yield soared as high as 29% in 1996 (Steelman). The advantage to a privatized system is that workers can achieve higher returns during the most prosperous times, despite vulnerability to economic downturns. This gives workers a real stake in the health of the economy. However, in the U.S. during the roaring 1990's, social security returns averaged just 3.9% (Dotsey). This figure fluctuates usually on the basis of inflation. Finally, privatizing is responsible for boosting "real gross domestic product growth rates to 7% from 3% annually" (Littmann). This truly shows the positive effects of privatization on the Chilean economy.
The Chilean government strictly regulates the investment activity of AFPs and limits most investments to the small supply of domestic vehicles. Therefore, the products of all twenty AFPs are similar. Workers may switch from one AFP to another at their own discretion. AFPs compete by offering promotional goods, such as toasters, bicycles, and stereos, to people for switching their accounts (Steelman). Individuals are limited to choosing from fewer than 400 publicly traded companies, government notes, and can place just 12% of their holdings in foreign instruments (Krebsbach). Isolationist behavior in the financial services sector has been characteristic of Chile since they implemented social security reform. Chile's development strategy for this industry parallels Prebish and Cordozo's dependency theory, which advocates government intervention to help local industries evolve by protecting them from foreign competition (Kelleher and Klein 88). Chile is discovering the flaws in this theory because greater investment abroad would draw greater attention to Chile and lead to higher capital inflows. Recently, Chilean pension returns have declined because of tight pension controls and the slowing of the global economy. Chile is now recognizing the need to liberalize the financial services sector and has introduced more relaxed laws to allow AFPs to increase their foreign market leverage (Steelman).
Reduced regulation on overseas financial services firms has increased their access to Chile's pension market. This new outward orientation allows Chileans to tap vast opportunities abroad. Few firms have actually set up offices in Chile; rather, they have found it more convenient to enter the market via local representatives, consultants, and brokers who can introduce foreign funds to the AFPs (Ciampi). International fund companies undergo a screening process before they are extended distribution rights in Chile. A foreign fund must obtain sponsorship from a Chilean AFP that can vouch for the fund's credibility, size, diversity, and safety before the Comisin Clasificadora de Riesgo (Ciampi). This procedure is consistent with Latin American business practices. Relationship building often precedes business engagements. Establishing trust and developing a rapport are necessary primers in Latin America. Time-conscious societies, like the U.S., are devoid of such customs. Foreign fund representatives from even the largest firms must oblige this practice to obtain a toehold in Chile's lucrative pension market.
New accessibility to the Chilean pension market has fueled heightened competition between domestic and international financial services groups. There are several positive by-products of heavy competition. First, firms become more innovative and diversify their array of products to fight for market share. For example, some organizations are promoting American depository receipts, or ADRs (Ciampi). An ADR is a certificate representing ownership in a bundle of foreign stocks. ADRs are riskier and require more independent research. This product is costlier and designed to attract polished, risk-seeking investors. ADRs extend wealthier Chileans the opportunity for greater pension growth than mutual funds offer. In addition, heavier "competition among international players has paved the way for pricing wars that has led to drops in management fees of the offshore funds" (Ciampi). Consumers are now enjoying lower fees because the sheer volume of funds available limits the percentages that AFPs can charge clients. Finally, congestion in an industry is typically a precursor for merger and acquisition activity. Solomon Smith Barney, Morgan Stanley Dean Witter, and J.P. Morgan Chase are just three examples from the U.S. financial services industry. Consolidation has not begun to take place in this sector in Chile, but the number of competitors in the market will lead to industry-wide changes. Merger and acquisition activity will enable firms to realize synergy effects and offset the effects of dropping management fees.
Investors must be cautious in a country where pension control has been shifted from government to the private sector. Each day, Chilean investors forward large sums of pension contributions to AFPs and move retirement accounts between fund companies. This capital is exposed to transfer error and theft. In Chile, employers have failed to deposit more than $250 million of workers' pay in retirement accounts ("Will the Foundations"). In Britain, $450 million was allegedly stolen from pension funds held by the late Robert Maxwell (Poortvliet and Laine, part II). These instances demonstrate the vulnerability of private accounts to error and crime. This should not discourage individuals from participating in privatization, but encourage them to closely monitor their holdings to avoid pension losses due to such behavior. Greed becomes a factor in any system where billions of dollars are involved. Closer monitoring is needed to protect individuals and their retirement accounts.
Today, financial services firms in Chile are competing for a portion of $35 billion in pension assets ("Will the Foundations"). Approximately 5.2 million workers hold these assets, which is the portion of Chile's workforce that opted for private accounts ("Chile"). The Chilean Securities and Insurance Superintendent has criticized some AFPs for pursuing this small population with such aggressive publicity campaigns ("Managers Pursue"). Companies are now turning to a more discrete and highly effective venue to reach individuals, the Internet. This offers investors anonymity and the ability to closely monitor their accounts. The Internet has become a portal for Chileans to an abundance of offshore funds ("Managers Pursue"). This trend is likely to gain momentum because of its positive attributes and the education level in Chile. Higher education programs were boosted during the Pinochet years, where enrollments rose during his reign and thereafter ("Chile: Education"). Also, financial support from the private pension program has enabled Chile to improve its educational system (Pinera). Literacy rates have now peaked at 95% ("Chile"). This is evidence that in addition to an economic revolution in Chile, a social revolution is taking place too.


V. Implications


Global social security systems have become problematic in recent times. Changing demographics are taking their toll on social security programs. Since these changes are unavoidable, the need for reform is widespread. Britain, Chile, and Australia are just a few of the countries that have already implemented new pension systems. A privatized format is the best reform measure because it enables individuals to increase their retirement income, while investing money in their economy and promoting growth. Governments currently debating how they will reform their failing social security systems are likely to adopt privatization because it is a permanent resolution. When Margaret Thatcher implemented a system of private accounts in Britain ten years ago, she faced strong opposition from Labor Prime Minister Tony Blair. Today, social security privatization has bipartisan support in Britain due to its success (Berlau). Privatization is now spreading rapidly and should become one of the most visible global trends of this century.
Chile was the first country to implement a privatized social security system. The success of the Chilean system has made it a model for the world to follow. Privatization in Chile has decreased the level of poverty, boosted private savings, and stimulated economic growth. Also, turning people from all economic backgrounds into shareholders has empowered the Chilean people. The lucrative pension market in Chile has attracted many financial services firms from abroad. Recently, reduced government controls have increased prospects for foreign firms in Chile. Competition there has heightened and now consumers are paying lower management fees. The Chilean model is applicable to industrialized and developing nations alike. Chile has proven that a country with undeveloped capital markets can institute a system of private accounts and achieve success. Social security reform is even easier for developed economies that already have the framework for a privatized system in place.
Privatized pension programs, like in Chile, create tremendous opportunities for global financial services firms. Individuals need these firms to help them establish private pension accounts and identify strong investment vehicles. Many workers are still uncomfortable with privatization because they question the dependability of the capital markets. However, they will see, as many social security systems begin to approach insolvency, that there is more cause for concern of state failure than market failure (Poortvliet and Laine, part II). The global workforce will soon welcome privatized pension systems because of the true potential to retire with greater wealth, as demonstrated by Chile and Britain. They will turn to financial services firms to help them achieve their goals. This increased demand for financial services has generated a lot of enthusiasm among companies and will push employment in the industry to new levels.


Works Cited:


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